There is something unsettling about being at the receiving end of:

• the dental patient who says “you said this treatment would work”
• the web developer client who says “you said this site would be ready by today”
• the coaching client who says “you said you would make a huge difference to my business”
• the digital marketing client who says “you said I would see a positive return on investment by now”
• the employer who says “you said you would have nailed this job by this time”
• the employee who says “you said you would give me a pay rise if I achieved this”
• the parent who says “you said you would be back at midnight”
• the train passenger who says “you said the wifi would work”

When the other person says “you said” you had better duck. Frequently, it’s already over.

Better still – be careful what you said.